We now offer a correspondence marketing training course specifically developed for Holistic and Complimentary Therapists and businesses in the complementary and alternative health sector.
The course is structured to provide you with a foundation in marketing and branding basics in order to boost the effectiveness and awareness of your business within your sector and region. The course covers the following topics:
| identifying your goals, vision and mission
| business planning and competitor analysis
| developing a strategic marketing plan
| brand development
| an effective marketing campaign
| marketing communications
| brand experience and the customer journey
| effective website design
>> personal to your OWN business
The course has been developed to specifically relate to your own business.
By reading through the course content, you are required to answer questions, discuss ideas, create your own marketing plans, promotional text and creative briefs, and then submit them to us for review.
Like a marketing consultancy, we offer effective and personal feedback to each individual submission. If you have specific design ideas or questions about your branding and marketing, you can ask us for guidance and a response.
We help you plan and develop your brand and marketing campaign, and then offer advice on your approach and pose further questions for you to consider.
Based on your new found knowledge and understanding, if you would like us to work with you to design a logo and marketing materials, such as brochures, business cards and a website, we can offer you a dramatically discounted 'student' rate.
The quality and wealth of knowledge you will obtain from this course can apply to all your business ventures, giving you the potential edge over your competitors.

